Luxury, Unwrapped. Every Gift Begins with a Feeling
A Fleur of England Christmas 2025 Story
By Fleur Turner, Founder & Creative Director of Fleur of England
There’s something enchanting about the act of unwrapping, the quiet anticipation, the sound of silk ribbons unfurling, the delicate reveal of tissue paper. To me, it’s one of life’s most beautiful rituals — intimate, thoughtful, and filled with emotion.
This Christmas, Fleur of England invites you to experience Luxury, Unwrapped.
A celebration of craftsmanship, connection, and confidence. Every ribbon untied, every box opened, tells a story of slow luxury and love.
The Feeling of Luxury, Unwrapped
When I founded Fleur of England, I wanted to create something more meaningful than lingerie. I wanted to design emotions, those quiet moments of joy when you slip into something made just for you, or when you give a gift that makes someone’s eyes light up.
Luxury, Unwrapped is about that feeling — the intimacy of thoughtfulness, the art of giving something beautifully made.
The Joy of Gifting Luxury Lingerie
There’s something uniquely powerful about giving lingerie as a Christmas gift. It’s personal, yes but it’s also poetic. Lingerie celebrates both the giver and the receiver, a shared experience of beauty, confidence, and care.
At Fleur of England, we see lingerie as a form of art: the interplay of silk, lace, and emotion. When given thoughtfully, it becomes a gift that says: I see you, I cherish you, I celebrate you.
Fleur of England Packaging — The Beauty of the Unwrap
The unwrapping experience is part of the magic.
Every Fleur of England order over 200 arrives in our signature cream/blush box — a timeless design that reflects our quiet luxury aesthetic. Each box is lined with soft white tissue, and each set is carefully placed in an exclusive Fleur of England lingerie care bag, sealed with a hand-tied deep green ribbon that evokes the spirit of Christmas.
Inside, you’ll find more than lingerie; you’ll find a story. A handwritten note, a whisper of craftsmanship, and a promise of beauty that lasts.
Our packaging has become as iconic as the pieces within, simple, tactile, and crafted to be cherished. And because true luxury should always feel effortless, all parcels are delivered in discreet outer packaging, ensuring your gift remains a secret until the moment it’s unwrapped.
A Celebration of European Craftsmanship
Every detail of Fleur of England’s design process is rooted in craftsmanship and connection. Our embroideries are hand-drawn in Bristol, our silks cut by artisans who have worked with us for decades, and our bespoke laces woven by heritage mills in France and Greece.
This season, as we mark 25 years of craftsmanship, I find myself returning to what inspired me at the very beginning, creating pieces that empower women to feel beautiful, confident, and free.
Luxury, for me, is not about abundance. It’s about intention. A single exquisite bra, made to last, carries more meaning than a dozen things forgotten.
The Christmas Edit — Collections to Treasure
Signature — Timeless Romance
Our most iconic collection, Signature, is a testament to feminine grace. Crafted in soft blush, white, black, silk, and bespoke French lace, it embodies the purity and elegance of Fleur of England’s design language. For Christmas, it’s the perfect gift for the woman who adores timeless beauty and quiet confidence.
Simone — Passion and Power
Rich, deep rouge tones meet bespoke eyelash lace in Simone, our boldest and most confident collection. Each piece from the Balcony Bra to the Lace Babydoll is made to celebrate sensuality and strength. For the woman who owns her confidence, Simone is the gift that says it all.
Fleur du Jour — From Day to Night
There’s something timeless about a gift that carries her through every part of her day, a piece that feels as beautiful in the morning light as it does under candlelight.
This is the spirit behind Fleur du Jour, a capsule of silk designed to flow effortlessly from day to night, pure craftsmanship, quiet luxury, and the kind of elegance that lingers.
Each piece is a gift of softness and sensuality.
The silk camisole and shorts make for an indulgent Christmas morning moment, beautiful to unwrap, effortless to wear.
Our best-selling Silk and Mesh Balcony Bra, paired with the invisible Thong or Brief, offers a barely-there fit that’s both comfortable and captivating.
For those who love to blend daywear with allure, the Double-Layered Silk Bralette becomes the perfect styling secret, worn under a sheer blouse or lace shirt, it captures that modern Fleur of England femininity: confident, romantic, and timeless.
Fleur du Jour is the perfect gift for the woman who finds beauty in the quiet moments, from the soft stillness of dawn to the magic of Christmas night.
A reminder that true luxury isn’t just seen; it’s felt, lived, and lovingly unwrapped.
When you choose Fleur of England, you’re choosing something meaningful, a moment of connection, designed to last beyond the season. A ribbon untied, a story revealed, a feeling remembered.
This is Luxury, Unwrapped.
Love always, Fleur x
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