ROXY NEW IN DESIGNER LINGERIE FOR AW24
As the founder and creative force behind Fleur of England, I am incredibly proud to introduce our latest collection, Roxy. This collection holds a special place in my heart, as it encapsulates everything I believe in when it comes to designing lingerie: confidence, strength, and a celebration of feminine energy. With Roxy, we take a bold step into the realm of contemporary luxury, merging timeless craftsmanship with modern elegance to create pieces that are not only visually stunning but empowering for the women who wear them.
Every collection I design tells a story, and Roxy is no exception. The inspiration for this collection came from the strength and vibrancy of women I’ve had the privilege to meet and work with throughout my career. I wanted to create a collection that honours that strength and celebrates the feminine energy that is at the core of every woman. Women are individual and unique, beautiful and like art. I believe women should embrace and celebrate their individual and beautiful curves. Roxy is an ode to all women with their curves, lumps and bumps. Our divine feminine energy is infectious.
When I began sketching the designs for Roxy, I envisioned a woman who knows what she wants, isn’t afraid to take risks, and embraces her power in all its forms. She is confident, unapologetically herself, and embodies both sensuality and elegance. From this vision, the Roxy collection was born.
A Collection That Embodies Confidence and Strength
At the heart of the Roxy collection is an exclusive, bespoke embroidery that I hand-drew myself. This intricate design is more than just the aesthetics—it’s a symbol of empowerment. The delicate lines of the embroidery reflect the feminine energy that flows through each piece, while the bold structure of the garments speaks to the strength and resilience that every woman possesses.
The collection features a range of luxurious lingerie styles that seamlessly blend traditional craftsmanship with modern silhouettes. From the classic underwired bras to the innovative Longline bra, Roxy is designed to support, enhance, and celebrate the female form. Each piece is structured to create a sensually beautiful silhouette, highlighting the natural curves and unique allure of every woman.
One of the standout pieces in the Roxy collection is our new Longline bra. This piece represents a fusion of traditional lingerie design with contemporary innovation. The Longline bra features adjustable back strap details, allowing for a customizable fit that enhances both comfort and style. This attention to detail ensures that the bra not only looks beautiful but feels like a second skin.
As with all Fleur of England pieces, the Longline bra is finished with 24-carat gold-plated hardware. This isn’t just a luxurious detail—it’s a symbol of our commitment to excellence. Every piece in the Roxy collection is crafted with the utmost care, using only the finest materials to ensure that our lingerie not only looks exquisite but stands the test of time.
Roxy isn’t just about looking beautiful—it’s about feeling empowered. In designing this collection, I wanted to create pieces that reflect the many facets of femininity. The bespoke embroidery that flows through each garment is delicate yet bold, much like the women who wear our lingerie. The intricate embroidery and sheer fabrics evoke a sense of sensuality, while the strong lines and structured silhouettes speak to the power that lies within every woman.
This balance of softness and strength is what makes Roxy so special. It’s a collection designed for the modern woman, who is as comfortable in her power as she is in her beauty. Whether you’re slipping into the Roxy bra for a special occasion or wearing the collection’s slip as part of your everyday wardrobe, these pieces are designed to make you feel confident, empowered, and unstoppable.
Craftsmanship Meets Contemporary Elegance
At Fleur of England, we are committed to the art of slow fashion, and Roxy is a testament to this ethos. Every piece in the collection is crafted with the utmost attention to detail, from the bespoke embroidery to the 24-carat gold-plated hardware. Our team of skilled artisans pours their heart and soul into every stitch, ensuring that each piece is a work of art in its own right.
Luxury That Lasts
When designing Roxy, I wanted to ensure that every piece in the collection would not only look beautiful but stand the test of time. That’s why we use only the finest materials, including the softest stretch silks, intricate lace, and high-quality Italian tulle. Each piece is crafted with durability in mind, ensuring that your Fleur of England lingerie will remain a cherished part of your wardrobe for years to come.
Our bespoke embroidery also adds a personal touch to each piece, making Roxy not just a lingerie collection but a celebration of individuality. The intricate, hand-drawn designs reflect the unique beauty and strength that lies within every woman, and wearing Roxy is a way to embrace and celebrate that power.
At Fleur of England, we believe that lingerie should be more than just something you wear—it should be an experience. That’s why we are committed to creating pieces that are not only visually stunning but make you feel incredible from the moment you put them on.
With Roxy, we’ve created a collection that embodies everything we stand for as a brand: luxury, craftsmanship, and a celebration of feminine energy. Each piece is crafted with the utmost care and attention to detail, ensuring that your Fleur of England lingerie is a true work of art.
As the founder and designer of Fleur of England, I am incredibly proud of what we’ve created with Roxy. This collection is a celebration of strength, confidence, and sensuality, and I hope that every woman who wears it feels as empowered as I do.
I invite you to discover the beauty and power of the Roxy collection for yourself. Whether you’re looking for a bold statement piece or a timeless addition to your lingerie drawer, Roxy has something for every woman. Explore the full collection now and step into a world of luxury, confidence, and unparalleled elegance.
