Introducing Rosa | Behind The Design
As the Creative Director, Designer, and Founder of Fleur of England, I am thrilled to introduce our latest luxury lingerie collection, Rosa. This collection holds a special place in my heart, as it embodies the quintessential romance and timeless elegance that defines our brand. The collection embodies the endless summers of the 80s in an era of pre-digitalisation, a carefree attitude with romance in the air.
A Love Letter to Femininity, Rosa invites you to step into a realm of pure enchantment, where rich hues reminiscent of peaches and honey caress the skin. This luxurious collection celebrates femininity and grace, offering pieces that are as comfortable as they are exquisite. Each design is crafted to make you feel confident, empowered, and undeniably beautiful. Please see my inspiration below from my mood board.
Sustainable Craftsmanship takes centre stage throughout Rosa, as we remain committed to our stability pillar. Rosa is a testament to this dedication, as it is crafted from our exquisite tulle made from recycled bottles. Paired with sumptuous silk and adorned with 24-carat gold-plated hardware, each piece glistens with a unique opulence that sets this collection apart. The delicate Swiss embroidery evokes the warmth and endless love of a nostalgic Italian summer, transporting you to a world of romance and sophistication.
The Rosa collection introduces new iconic designs, including the longline bralette with captivating embroidery that enchants the senses, as well as the strap thong and Swiss embroidered babydoll which bring a playful charm and an air of seduction, perfect for those seeking a touch of allure. Each piece in this collection is a celebration of European fine lingerie, where artistry meets comfort and fit.
As I designed Rosa, I envisioned sun-soaked afternoons in Italy, where the warmth of the sun and the scent of blooming roses fill the air. This collection is more than just lingerie; it’s an invitation to embrace the beauty of life’s simplest pleasures and cherish moments of intimacy and self-love.
Experience Rosa and immerse yourself in its world of refined luxury with a carefree attitude of 80’s nostalgia. Whether you’re drawn to the delicate embroidery, the rich textures, or the sustainable craftsmanship, Rosa promises to captivate your heart and redefine your experience of luxury lingerie.
With love and creativity, Fleur
