Guide to Choosing the Right Luxury Bra Size
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Time to read 7 min
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Time to read 7 min
Everything you need to know to find your perfect fit, from Fleur Christacos, Founder & Creative Director of Fleur of England
Finding the perfect bra shouldn't feel complicated.
Yet, after more than twenty five years designing luxury lingerie, one of the questions I am asked most often is surprisingly simple:
"How do I know I'm wearing the right size?"
The truth is that many women wear a bra size that isn't giving them the comfort, support or confidence they deserve. A beautifully crafted bra can transform how your clothes fit, how you carry yourself and, perhaps most importantly, how you feel.
At Fleur of England, every collection begins with fit. Before I think about colours, embroidery or silk, I focus on creating lingerie that feels as exquisite as it looks. Each bra is carefully developed over multiple rounds of fittings to ensure it offers the beautiful balance of luxury, comfort and support that our customers have come to expect.
Whether you're discovering Fleur of England for the first time or adding another piece to your lingerie wardrobe, this guide will help you find your perfect fit.
The right bra should feel almost effortless.
It should support without restricting, enhance your natural shape without digging in, and move with your body throughout the day.
When your bra fits correctly you'll notice:
Luxury lingerie is an investment, and ensuring you choose the correct size allows you to enjoy every detail, from the finest silk to our bespoke embroideries, exactly as they were designed.
Step One: Start with the Bra You Already Own
Before reaching for a tape measure, begin by looking at the bra you're wearing today.
Ask yourself:
If you answered yes to any of these questions, it's likely your size could be adjusted.
Fleur's Fit Tip
The band provides around eighty percent of your bra's support. Many women instinctively tighten their straps when a bra feels unsupportive, but it's usually the band size that needs adjusting.
The easiest place to start is with our online Size Guide.
Measure your underbust firmly with a fabric tape measure in inches before measuring around the fullest part of your bust while wearing a non padded bra.
These two measurements will provide an excellent starting point.
Remember, every lingerie brand fits slightly differently, particularly within luxury lingerie where fabrics, construction and craftsmanship vary.
Your measurements are simply the beginning of your fitting journey.
One of the biggest differences between luxury lingerie and everyday lingerie is the quality of the materials.
At Fleur of England, we work with exclusive French lace, luxurious Italian silk and bespoke embroideries that are entirely unique to each collection.
These beautiful materials naturally behave differently from moulded bras or heavily elasticated everyday styles.
Rather than forcing the body into shape, luxury lingerie is designed to celebrate your natural silhouette through careful pattern cutting and exquisite craftsmanship.
This means the fit may feel more supportive, more sculpted and ultimately more luxurious.
One question we are frequently asked is why our embroidered bras sometimes feel slightly firmer around the body.
The answer lies within the embroidery itself.
Unlike stretch lace, embroidery has much less natural flexibility. Although our bra wings incorporate tulle with mechanical stretch for comfort it has minimal stretch and has a firm fit around the body; the embroidered cups and front cradle create a beautifully supportive and sculpted fit.
Many women love this feeling because it offers incredible support and creates an elegant silhouette.
However, if you prefer a softer, more relaxed fit around the body, you may find increasing your band size while going down a cup size provides your perfect fit.
This is known as sister sizing.
Our dedicated Sister Sizing Guide explains exactly how to do this and helps you find the ideal alternative size without compromising support.
Fleur's Fit Tip
If you're between band sizes, consider how you like your lingerie to feel. Some women enjoy a beautifully sculpted fit, while others prefer a little more freedom around the body. Both are correct. It's simply personal preference.
One of the most exciting additions to our twenty fifth anniversary collections is the Viola Balcony Bra, a silhouette that celebrates timeless femininity with a contemporary twist.
Inspired by one of our bestselling bra shapes, Viola has been carefully refined to create an even more flattering fit. Designed as a true balconette, the cups feature the signature lower cut and elegant, almost straight neckline that has made this style a favourite for generations.
The balconette bra first rose to prominence in the 1940s and 1950s, becoming synonymous with the glamorous silhouettes of Hollywood's golden age. Designed to gently lift the bust while revealing the upper décolletage, it creates a beautifully rounded shape that feels both feminine and effortlessly elegant. Today, it remains one of the most flattering and versatile bra styles, loved for its ability to offer support while enhancing the body's natural curves.
For Viola, I wanted to honour this iconic silhouette while introducing details that feel unmistakably Fleur of England. Delicate hand drawn leopard orchid embroidery blooms across fine Italian tulle, complemented by sumptuous silk and our signature twenty four carat gold plated hardware.
One of my favourite design details is the elegant double silk strap. More than simply functional, it beautifully frames the décolletage, adding an extra layer of refinement and quiet sensuality. Whether worn beneath an open neckline or glimpsed beneath a silk shirt, it transforms an everyday bra into something truly special.
The result is a bra that combines heritage inspired design with modern craftsmanship, offering exceptional comfort, beautiful support and a silhouette that has quickly become one of our bestselling styles.
It's no surprise that Viola has quickly become one of our bestselling bras.
Is the Viola Balcony Bra Right for You?
The Viola Balcony Bra has been designed to suit a wide range of women.
It's particularly beautiful if you:
Like every Fleur of England bra, Viola has undergone extensive fit development to ensure exceptional comfort alongside timeless elegance.
Once you've found your size, check these simple indicators.
✓ Your band sits level around your body.
✓ The centre front sits comfortably against your sternum.
✓ Your cups fully contain your breast tissue without overspill.
✓ There are no gaps or wrinkles in the cups.
✓ Your straps feel supportive without digging into your shoulders.
If all five are true, congratulations. You've found your perfect fit.
Don't Forget Sister Sizing
Bodies naturally fluctuate throughout the year.
Hormones, exercise, travel and even the weather can all affect how your lingerie feels.
If one size feels almost perfect, sister sizing can often provide the answer.
For example, if you normally wear a 34D but would like a slightly looser band, you could try a 36C.
Likewise, if you'd prefer a firmer band, you may wish to move to a 32DD.
Watch Our Fit Videos
Sometimes seeing a bra on a real body makes all the difference.
Our online Fit Videos demonstrate how each style should sit, what great support looks like and how different silhouettes fit the body.
They're a wonderful companion to our Size Guide and can help you feel even more confident when shopping online.
Luxury Lingerie Should Feel Like It Was Made for You
At Fleur of England, every collection begins with the woman who will wear it.Every embroidery starts life as one of my hand drawn sketches before being transformed by skilled artisans into intricate works of art. Every silk panel, every stitch and every pattern piece is considered with care. But none of those beautiful details matter if the fit isn't right.
That's why we spend months refining every bra before it reaches our customers. Because luxury isn't simply about beautiful materials. It's about how those materials make you feel.
When I founded Fleur of England over twenty five years ago, I wanted to create lingerie that helped women feel exquisitely confident. That mission has never changed.
Throughout the years I've learnt that confidence doesn't come from wearing the most expensive bra. It comes from wearing the right bra. The one that supports you beautifully. The one that feels comfortable from morning until night. The one you almost forget you're wearing, until you catch a glimpse of yourself in the mirror and remember just how wonderful beautifully fitting lingerie can make you feel.
I hope this guide helps you find that feeling. Whether you're choosing your very first Fleur of England bra or adding our new Viola Balcony Bra to your collection, we're here to help you every step of the way through our Size Guide, Fit Videos and personal customer service team.
Because every woman deserves lingerie that fits as beautifully as it looks.